Getting your own custom bumper stickers is absolutely one of the best ways to promote a business, website, or cause. Just think about how many people see your car in any given day, especially if you spend time traveling for your business or organization. You need to make sure that your stickers really stand out and can be read, but once you’ve taken care of this, you can really do some excellent promoting with bumper stickers.
When you get ready for bumper sticker printing, there are several things you need to think about. Of course, design is important, but the colors are also vital. If your bumper sticker doesn’t stand out, you may as well forget it. This doesn’t mean that a sophisticated business sticker needs to be neon colors. On the contrary, you need to make sure that your stickers match up with the mood or purpose of the thing you’re promoting.
In order for colors to stand out, though, you need to have some contrast involve. Plain black and white stickers can be effective, and they can also really cut down on bumper sticker printing costs. Black words on a white background are easiest to read and most likely to catch attention. You can take advantage of this dark on light contrast with other colors, too, though. For instance, you could do a yellow background with black works, or even a light pink background with navy words.
You can also make your colors stand out by using particularly bright or noticeable colors. Bold colors like red and dark green can do this on many vehicles. Neon colors can also be a good idea. Just make sure that you can actually see the venture logo or read the words when you’re dealing with neon colors, as they’re not always easy to see well.
Another thing to think about is how well you need your colors to match those on your real business venture logo or business cards. If you can ballpark it, you’ll end up with a cheaper price for your printing costs. However, sometimes it’s imperative that you have the exact color your need. In this case, some bumper sticker printing services offer Pantone color matches and color matches from samples. These options will cost you more, but they’ll make sure your bumper stickers are exactly the shades of blue, green, purple, or whatever other color you use for your business on a daily basis.
Also, you may want to consider extra color specialties such as fade resistant ink. You’re already going to be getting outdoor worthy stickers, so adding fade resistant ink can definitely be a good way to go. It will ensure that your bumper stickers are looking just as good in a few months as they do when they arrive at your door. Again, this can cost you extra. However, if you’re looking for long-term promotion, it’s definitely a good option. It would not do your business a service to have bumper stickers printed that were just going to look old and faded within a few months of use!
Throughout the process of choosing your bumper sticker colors, you should always keep functionality in mind. Think about what these stickers are going to look like on cars driving down the road. Will they catch and hold attention? Will they stand up to the elements? You need to work with a high quality bumper sticker printing service so that you know your stickers will stand the test of time and will be a testament to the high quality services or products your own business offers.